Hybridarts

LOGO DESIGN FOR A CAUSE

I usually don’t settle on my first ideas but this one was so instinctive that it just made sense. STUDY FOR A CAUSE brings education to much needed kids through the support and collaboration of other students and participants. They practically “recycle” education by what they do, so I started off by basing it on a well known symbol: the recycle logo, but with pencil tips. This is a concept that can give the overall campaign a lot of legs to be easily executed in many different ways. Thanks again to Matt and A Verynice Design Studio for this wonderful opportunity. And congrats on the article Matt!

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Categories Art

It’s Cake Time

3 Feb

I just finished this birthday card design for the cutest little boy turning five this February. The theme is perfect for this time of the year. I was quite pleased with the results. But mostly I had a great time exercising my design muscles – from playing with various type combinations to selecting beautiful paper.

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Categories Art

Pavilion Program & Invitation

26 Jan

Here’s the design for the Washington Pavilion Arts Night. I was so inspired by the gorgeous corporate design by the Walker Art Center that I decided to create something around the idea of repeating patterns. The metallic ink really brought together the whole piece.

Invitation

Program Cover

Tags: Arts Night, Invitation, Walker Art Center, Washington Pavilion

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Categories Art, Design, typography

Advertising is Art

20 Jan

I couldn’t have said it better myself. This Call for Entries video for the 2011 AICP finds a great way to make a point that great advertising is indeed art (and vice-versa). Via digitalbuzzblog

Tags: Arts, YouTube

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Categories Advertising, Animation, Art, Culture, Design, Digital, Time-Based, Video, Youtube

How To Frame A Polaroid

16 Jan

The best way (in my humble opinion) to frame a polaroid is to use its own cartridge.

Tags: frames, Polaroid

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Categories Advertising, Art, Culture, Design, Environment, Photography

Jack’s Cannery Bar

12 Jan

Derrick and I created these posters for a little bar in San Francisco. Anybody who’s ever lived in San Fran will remember Jack’s. How could you not? They have 100 beers on tap! Derrick Ho, currently ACD at Foote, Cone & Belding, came up with these brilliant headlines.

Tags: Design, Jack's, Poster, Series

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Categories Advertising, Art, Design, illustration, typography

MyDigiStory.org

6 Jan

MyDigiStory is a non-profit organization that gives voice to the most vulnerable youth around the world affected by disasters. The team is comprised by Josh Wolff and Joanna Cyprys, two independent filmmakers making a difference by teaching these kids to tell their stories through film. This project’s design is completed and coding is in the works. Live site coming soon! Best viewed in {fullscreen}

An interesting part of the project was to find a way to organize their growing library of videos. Thanks to the kind creative minds at averynicedesignstudio in LA and the amazing Matthew Manos for bringing me this project. I enjoyed it!

For a better interactive usability on the VIDEOS page I sectioned out the different personas. Based on this quick research I created a simple menu system that makes it easy to find and archive their videos.

Tags: Design, logo, MyDigiStory, non-profit, organization, web site

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Categories Advertising, Culture, Design, Digital, Video, Youtube

Logo Design

6 Jan

This is the new logo I designed for Allegro Apartments in California. I worked with the very talented folks at Merrick + Towle Communications. The main goal was to develop a campaign that expressed the rustic and romantic feel of Italian villas. The thin, classical typeface and the minimal amount of decoration keeps it elegant and subtle. Web site and print campaign are currently in the works.

Tags: allegro, Design, logo

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Categories Advertising, Architecture, Design, typography

Jim Kazanjian

6 Jan

Jim Kazanjian’s describes his black and white photography as “composites” of high resolution imagery of a place that “unravel” something outside itself. In its immaculate art direction, this series evokes a sense of abandonment, as if revisiting of our own present-day ruins.